What is CPA?

Submitted by James.McQuillan on
What is CPA?

CPA stands for Cost Per Acquisition which means a certain predefined one-time payout for the referral you bring in, provided that this client successfully completes qualification criteria for the CPA.

How will you recognise clients referred by me?

Submitted by James.McQuillan on
How will you recognise clients referred by me?

Each Affiliate has a unique ID. We include this in the tracking code that we assign to any marketing tool you select from our catalogue. When a user clicks a banner or tracking link on your site, a cookie is dropped on their computer. This tells us that the prospect was referred by you.

How long do you track prospects for?

Submitted by James.McQuillan on
How long do you track prospects for?

Once a prospect clicks on your FXTM banner or link, a cookie will be dropped in their browser. Any registration within a 30-day validation period will then be recorded unless the user clears their browser cookies. Cookies reset every time a potential client clicks on an Affiliate’s 'ad'.

What is the target audience?

Submitted by James.McQuillan on
What is the target audience?

Our products are not suitable for everyone, so we aim to target our audience carefully.

Our purpose as a company is to empower informed, adventurous people to access opportunities in the financial markets. This means we’re interested in people with both the means and ability to trade. They could be:

  • Already actively trading: using CFDs or similar products.
  • Considering trading: intending to start trading CFDs or similar products, or to restart after a period of inactivity.
  • Potential traders: financially engaged individuals - probably already investing online - who could benefit from adding our leveraged and/or unleveraged products to their portfolios.
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